TLH Ep. 32 Leveraging AI for Streamlined Legal and Insurance Communication

Hello, Legal Helm listeners! Today, we have the pleasure of welcoming Jim Andrews, President and Co-Founder of Precedent. With over a decade of experience in the insurance industry, Jim also co-founded Carpe Data, a pioneer in next-gen data solutions for insurance firms.

Before these ventures, Jim held senior roles at organizations like ChoicePoint and LexisNexis, giving him a fresh perspective on innovation in both legal and insurance sectors.

Your host

Bim Dave is Helm360’s Executive Vice President. With 20+ years in the legal industry, his keen understanding of how law firms and lawyers use technology has propelled Helm360 to the industry’s forefront. A technical expert with a penchant for developing solutions that improve business systems and user experience, Bim has a knack for bringing high quality IT architects and developers together to create innovative, useable solutions to the legal arena.

Our Guest

Jim Andrews is the President and co-founder of Precedent. He is an experienced leader who works closely with customers to optimize the impact of Precedent’s products. With 15 years of experience in the insurance industry, Jim previously co-founded Carpe Data which was acquired by Thomas H. Lee Partners in 2022. Before starting Carpe Data, he gained expertise in software and data while working in Operations at ChoicePoint and LexisNexis. Jim’s experience across the companies he has worked for and the roles he has held has given him an incredible perspective on the opportunities to improve in the legal and insurance industry.

Transcript

Bim Dave: Hello Legal Helm listeners. Today I am delighted to be speaking with Jim Andrews, president and co founder of Precedent. Jim has over a decade of experience in the insurance industry and previously co founded Carpe Data. A company that provides insurance firms with the next generation data solutions.

Before this, he held several senior roles at companies like Choice Point and LexisNexis. His extensive experience across various organizations has equipped him with a unique perspective on the opportunities for innovation and improvement in the legal and insurance sectors. On today’s podcast, I’ll be speaking with Jim about how firms can leverage AI to streamline communication and documentation review processes between attorneys and insurance carriers.

Jim, hello and welcome to the show.

Jim Andrews: Thank you so much, Bim. It’s great to be here. I’ve been looking forward to this for a few weeks now.

Bim Dave: Good. We’re glad to have you here. So, so as I mentioned in the intro, your background and experience connects the dots between the business of law and insurance. We’d love to hear a little bit about your journey that led you to co found precedent.

Jim Andrews: Absolutely. Um, as you mentioned, I spent actually close to 20 years selling technology to. Property and casualty insurance carriers. So those are going to be everybody’s favorite, uh, commercials, uh, every sporting event uh, so the state farms and geico’s and all states and Progressives of the world and many others And I kind of got into that industry by accident which a lot of people that joke in insurance is either somebody somebody that you No, or are related to worked in the industry or it was an accident.

That’s not a lot of people growing up saying, hey, I want to be in the insurance industry when I’m an adult. And, um, so, and in those roles, I actually spent quite a bit of time with the claims folks at insurance carriers. And so got to, uh. Really understand that side of, uh, sort of the equation that precedent is involved in, got to know a lot of those people and understand some of the issues that they struggle with. Uh, but excitingly for me, uh, my middle brother, I’m the youngest of 3 boys is a plaintiff’s attorney in Seattle and was able to also.

Bim Dave: Fantastic. And I love the, the bro, the brotherly connection. I can actually, I can relate to that because my, my brother is also in, um, the technology industry, not in legal, but, um, he’s in the finance arena. So often we will be bouncing ideas off each other in terms of how do you do things in finance and how do I do things in legal?

So it’s great, great to see that, that level of connection.

Jim Andrews: I think it’s been more one sided with my brother giving me a lot of information, educating me. Uh, and my, my father’s also an attorney and my mom’s a paralegal. So, uh, fortunate to have. People that I can rely on to ask questions to and continue to learn.

Bim Dave: Yes, indeed, indeed. So, so I’d love to learn a little bit more about precedent. So from what I’ve read, precedent is kind of at the forefront of using AI to streamline some of those legal processes. So perhaps you could just elaborate on how precedents. First, leveraging AI technology, like I think that’s the kind of interesting part of it, but how is it transforming the way law firms and insurance carriers handle such cases?

Jim Andrews: Absolutely. The at the highest level. I’m going to answer your 2nd question. 1st is precedent is a neutral 3rd party that sits between a extraordinarily fragmented plaintiffs firm side of the market where there’s. Tens of thousands, or potentially hundreds of thousands of of attorneys, tens of thousands of firms that all have different ways of doing things. And on the other side, you have insurance carriers where there’s at least a few hundred, if not more that. Have different ways of doing things and so there’s been no standardization in the way that those 2 parties interact and maybe 30 years ago when less than 1 and 10 people that gotten into an accident would get. An attorney that was okay, but now it’s 50 or 60 or sometimes 70 of the folks that are involved in an accident get an attorney But they’re still interacting as if it’s 1994. They’re sending faxes back and forth. They’re physically mailing things. There’s Tremendous amount of phone calls all to accomplish what are now pretty Well prescribed steps in a process.

So whether that’s setting up a claim on behalf of an entry party determining is there actually insurance coverage on this You know for this person that I got in an accident with just because they gave me Their insurance card doesn’t mean they have insurance It means they have a card that says they have insurance, but if they haven’t paid their bills They might not have that coverage. So there’s those steps in the process of setting up a claim getting coverage information drafting a demand letter actually You Sending it to an insurance carrier, getting it acknowledged, and then the actual, um, negotiation and ultimate resolution, all of those things happen. They’re very standard on, you know, the majority of especially, uh, pre suit, claims or pre suit cases and. That’s where precedent has stepped in as that neutral 3rd party and going to the plaintiff firms and saying, hey, when you think I need to deal with an insurance carrier, what we really want you to think is I’m going to go to precedent and they’re going to deal with the insurance carrier for me. So I don’t have to worry about.

Oh, well, state farm does it 1 way. And this smaller regional carrier that’s only operates in Washington state does it another way and I have this homeowner’s liability issue versus this commercial trucking. It’s I go to precedent. They have really mapped out all of the different ways that the carriers want to consume information. And I just know that I can go to them, submit a request and ultimately not even go to precedent, but actually do it through the legal practice management. Um, system that I use at my firm and to answer the 2nd, part of your question around the majority of what we do in is related to the actual drafting of demand.

So, either directly through our platform, or through your existing case management system, if you upload the supports that are necessary to create a demand. So, it’s going to be the police report, medical records, MRI results that. That type of stuff that goes into our platform. We have 18 different AI models that some are some are other variations of AI, but I think sort of most importantly. Those various models accomplish the task of extracting all the medical details, creating a demand in a format that is both the plaintiff firm’s template, but also also highly consumable by that insurance carrier. And in addition to extract the medicals, we just recently launched a feature to, um, actually complete the narratives.

Uh, but we also have a lot of optionality in our platform, meaning that some firms really want their attorneys or case managers to draft the narrative so they can create it from scratch. Others want to have a baseline and they can sort of be 80 percent of the way there, but then add their nuance or we can draft that entire narrative.

And then obviously they have the opportunity to validate. And edit, you know, as much as they like. Uh, there’s also some really, I think, robust tools to do things that are maybe less exciting, but maybe given your background at Thompson Reuters, you would know the, um, the eDiscovery space or need for redaction or the ability to sort the order of documents, but just really trying to create a lot of efficiency for the firms and for their case managers to make their job easier, while also.

Thank you. Producing something that is ultimately highly consumable for the insurance carrier, because. They, the volumes that those carriers deal with is, can be in the hundreds of thousands of injury claims every year. And at the adjuster level, some of those carriers have their adjusters carrying 150 or 200 claims that they’re supposed to be working at any given time.

And so everything that we can do to create efficiency for. The law firm, but also make the consumption of that information easier for the carriers speeds up ultimately getting to that first offer, getting that case resolved and hopefully having a very happy client that leaves your office thinking this, this attorney really advocated for me.

I, I got to a result that I’m happy with. I was able to do this with with a minimum disruption in my life and I did it pretty quickly.

So,

Bim Dave: Yeah, I love it. So, so what I’m hearing is, is this is kind of like, um, uh, an additional step to a firm’s case workflow, right? That really adds a whole bunch of efficiency towards kind of the end of the cycle, um, that would traditionally be very heavy kind of human input, having to do a lot of back and forth with various, um, insurance providers or whatever, to, to kind of get to the, to the destination.

So presumably. I think you kind of, you kind of touched on this a little bit, but there’s, yes, there’s Bimefit for the client and the firm, right? At the end of the day, because they, they Bimefit from the efficiency piece of this. And presumably you’re getting good feedback from insurance carriers because this makes their life a lot, a lot more easier, right?

Jim Andrews: yeah, absolutely. I think having the standardization, moving this into a digital environment and the carriers have invested in billions of dollars over the past. Call it 10 or 15 years in their core systems. They’re investing very heavily right now in technology and they still get. Giants stacks of paper from plaintiff firms that. Is potentially not organized, they have to scan it into a system and what we’re doing is giving them something that’s consumable and a different example of that efficiency that would create for the firm that to me really resonates is a lot of times, uh, client comes to an attorney. They haven’t even called their insurance carrier yet. The attorney says. Hey, I’m here for you. We’re a white glove firm. My staff’s going to call the carrier and set this claim up for you. And that’s obviously a great service for them to offer, but it’s time consuming. There folks are often sitting on hold waiting to get through and then spending time. Um, actually talking to typically a customer service representative from the insurance carrier to get that claim set up working through precedent, especially if we are integrated into their case management system, it would be as simple as after intake, you know, I’ve, you’ve come to my office, I’ve signed you up clicking a button that says set up claim. And as long as we know the insurance carrier, we can set that claim up. Obviously, it’s better for us to have the police report, but. Uh, doing those things again to make a very sort of rote or mundane task, not just make it more efficient, but essentially completely eliminate it from the desk of the case manager or administrative staff at the firm.

Bim Dave: Yeah, definitely. And you touched on this a little earlier, which is around neutrality and why that’s why that’s important from a precedent perspective. Would you mind just like kind of digging into that a little bit? Because I think that’s that’s quite an important point.

Jim Andrews: Hey, absolutely. Because for us to get the buy in from both parties, I can’t go to a plaintiff firm and say, I’m going to get you a higher settlement. And I don’t, I think, frankly, from what I’ve heard with others that say that. The data does not reflect that they’re getting higher settlements by drafting more elaborate narratives, um, and, and other things like that.

And on the other side of it, I would never go to an insurance carrier and say, hey, you’re going to pay less. It’s really about creating efficiency for both sides and. Part of this is, you know, there’s a real talent drain, less people are getting into these types of roles. So, taking away the things that make your job not as fun, uh, and having consistency in the process helps both parties kind of focus their valuable resources on higher value tasks.

And for, for honestly, for both the firms and the carriers. Those high value tasks can be simply calling the client to update them on their case. Calling the claimant, or the claimants that maybe don’t have an attorney and and working with those claimants. But the concept that and the value that we’re driving is to ultimately our customer is. The injured party, and that neutrality helps us. Work with both parties in a way that, you know, I think it would be really hard. It’s probably impossible for any single plaintiff firm to go to 500 different insurance carriers and say, hey, let’s set up some standardized processes and on the same. Uh, same level for the insurance carriers, even though there’s some with some tremendous scale, right?

The state farm, progressive Geico, all state all have at least, you know, roughly 10 percent or more of the, uh. Personal auto market, it would still be hard for them. They don’t have the resources to go to 100, 000 different law firms and say, follow this process. So, for us to come in and create that standardization helps both parties and creates more predictability and consistency in the way they interact.

Bim Dave: Yeah, indeed. And I guess for, for law firms listening to this podcast and thinking about the technology investment that they’re making over the next, you know, nine to 12 months, how do you quantify like, what’s the best way of thinking about precedent from an ROI perspective, right? Like a lot, a lot of firms come to us and they say, like, how do we build the business case for this?

What would you say, like, if you were to summarize, like, some of the things that you’ve kind of touched on again earlier, how would you summarize the, the key ROI message for a platform like precedent for a firm?

Jim Andrews: So, typically, our costs are associated as a case cost, and so it’s something that doesn’t necessarily need to be absorbed by the firm, which is You know, obviously valuable to them, but it also increases that client satisfaction by speeding up the process, being able to point them to an overall reduction in the time on desk.

So, if you’re not spending as much time. And these cases aren’t taking as long to process, then it enables you to be freed up to focus on [00:17:00] either growing your business, or maybe you have more involved cases, things that are going through litigation that are more time consuming and. You know, ultimately, there is, of course, efficiency just purely on the cost of working through us versus what it takes a human again, sitting on the phone or sitting, typing on a keyboard, reading through medical documents, all of those things that, um, they are valuable, but they’re not as valuable as other things that. Resource or that firm could be doing and we do it at a price point that really is attractive for firms and for their clients.

Bim Dave: Yeah, fantastic. Well said. And, and from a, from an ease of kind of getting started perspective, what, what does it typically take to get started on, on your platform?

Jim Andrews: So, I could sign you up today if you’re an attorney, uh, typically, obviously some form of an agreement to, but we have a very flexible approach where we engage with firms. They have a period where they can essentially test our products in sort of a tribe before you buy or an opt out phase and. At the end of that phase, they can move into a longer term agreement that, of course, has a more attractive price points.

Um, but, you know, it’s essentially us getting that agreement executed and, um, setting up the users is. You know, a matter of a few hours or less, really,

Bim Dave: That’s fantastic. I think the, the time to value, um, piece of any kind of product these days is so important, right? And I think the ability to be able to spin up fast, see the value of the money that you’re spending is, is, is, is very important for, for firms. So that’s really good to hear. It’s a short runway to get and start to see value in the, in the solution that you’re investing in.

So really, really good to hear. So, um, so just kind of like moving on a little bit to, uh, to focus a little bit more on AI and the focus around AI. So I think you mentioned, um, how you’re leveraging AI within the platform, um, to do some of that summarization and all of the other pieces of, um, the puzzle.

That’s there. From, from your perspective, the AI is like rife at the moment in the legal, illegal industry, right? There’s lots of solutions that, that are popping up that do various things. How are you seeing it from your eyes in terms of how AI is impacting the future of legal work? And what, what is precedent doing to kind of prepare law firms for that?

Shift in the way that they work, right? Because part of this is a mindset change in terms of how we, how we practice law. So be interested to get your, your view on that.

Jim Andrews: and I like that question a lot because there’s a huge spectrum of appetite for AI. And what I mean by that is some of the firms are leaning in very heavily and it’s exciting certainly as a provider of services or really technology solutions to law firms that there is that appetite. But, of course, you still have folks that are very skeptical, and that’s part of the reason that we have that flexibility in, you know, specifically with generating the demands to have essentially accountability checks or. The ability to look at what we would call the authority. Where’s this information coming from? That’s referenced and doing that quickly to understand. Okay. If this narrative says this happened at this cross street, and these speeds were estimated for these vehicles is that. Being made up by is it a hallucination or is there something that is referenceable?

And that’s what we do for the firms, but also again, creating that flexibility where maybe a firm really likes our medical extraction capability, but they’re just not quite there from a confidence perspective or, uh, from a, you know, just ready to let go might be a different way to say it. And we give them that ability to say, okay, yeah, you know what? Here’s the medical extraction. You can see everything. It’s itemized. You can click to see what part of the bill it came from. But, You still want your lawyers to or or paralegals or case managers to draft that narrative. And so 1 thing that I really like about how we’ve constructed constructed our products is to have that flexibility at the user level or the firm level to say, and we even have that with our approval workflows. Right? So a firm could say. Hey, case manager, we trust them. They draft something. It’s ready to ship. Others could say, no matter who drafts it, there needs to be an approving attorney that does a thorough review, but creating that, um, you know, sort of safety net, but also that flexibility and sort of the, the, way I would respond to the general, um, sort of adoption is, you know, And 1 of the reasons I’m very excited to now be sort of in both industries, as far as legal and insurance is that the legal market is embracing technology in a way that I don’t think a lot of other sort of traditional service based industries are.

So, you know, if I think about a doctor’s office, um, versus a legal, the legal industry is. You go to the conferences, there’s so many talks or presentations about and the many different ways that it can be used. So it’s not just drafting demands, but it can be, um, you know, virtual mediations with transcriptions happening or depositions transcriptions happening live in that process.

It can be used to summarize a case for an attorney that they get a call and maybe they’re not intimately familiar. They could have some tool to say, okay, you know, give me a 2 paragraphs on what’s going on with this case so that I can have some frame of reference. Um, you know, not that an attorney would be completely unfamiliar, but if you’re really busy. And you’ve, it’s a relatively new case, maybe you just, you need that sort of little nudge to, to get you comfortable with, um, with that case. And the other thing that I have noticed, and I’m sure you have too is. of, you know, as you read about A. I. It feels like more than 50 percent of the things that The, the people that know, so to speak, are talking about is legal is an industry that has a tremendous amount of opportunity to Bimefit from a I, because it’s very document intensive.

It has maybe lacked a lot of the technology investment. Until call it, you know, maybe the last 8 or 10 years, you’re obviously seeing more case management products in the market, but also a lot of new startups that are trying to drive an impact for, for the industry.

Bim Dave: Yeah, absolutely. Well, well said. I think it’s, it’s interesting because it’s almost like we’ve gone from, and I think there’s still an aspect of, of fear, right? Like there is a little, a little bit of fear in terms of what is it going to do to the way that we practice law and the, um, the value that’s placed on, on the lawyer skills to actually, there’s a lot of Bimefit here, right?

There’s a lot, a lot of ways of being able to introduce efficiency and being, um, more useful to. the customer and actually spending more time on, like you said, the high value stuff, right? Um, and it, that’s a, it’s actually a good kind of follow on question is that what are you hearing from lawyers that you’re interacting with?

Like, do you feel like it’s moving on from that stage of we understood, like we were scared in the beginning, but now we’re kind of moving on to actually what use cases can we apply it to that makes sense?

Jim Andrews: Absolutely. And I think it goes from, I think it’s called the hype cycle, right? Uh, you know, people get really excited about it. There’s a lot of investment and there’s a valley of, of fear and certainly some of the. Okay. missteps or attorneys citing case laws for cases that never happened. Because they were generated by a, I, um, all of those things might have probably did definitely create a setback. But this is not an original thought by me, but just generally with a, I, is your job’s not going to get taken by some by a, it’s going to be taken by somebody that knows how to use a, I. Better than you do because it is such a productivity booster. You can do so many things with AI that are Both practical for work and sometimes just kind of fun to make a funny image and show your kids right stuff like that

Bim Dave: Yes, indeed. Indeed. So tell us a little bit about the roadmap for precedent. So, um, a lot, it sounds like a lot of the focus is around personal injury at the moment. Are there other legal areas that you guys are going to be looking at? Like, what, what does the future hold for, for precedent?

Jim Andrews: yeah, absolutely and I’ll talk about a different a couple different approaches to that So certainly focus on personal injury right now and kind of starting at the beginning, right? So claim setting up claims doing that Uh, you know, coverage. Inquiry determining in the states where it’s required, what were the limits for this policy, getting a liability decision from the insurance carrier, um, drafting those demands, but eventually, and we’ve done some beta tests with this getting into. Active sort of asynchronous, uh, negotiations through our platform where firm says, I would like this carrier says, how about that? And so on and so forth until they get to a resolution or don’t write. Sometimes it’s not possible to be done Purely through a platform and they go to suit and that’s okay, too.

That’s that’s just sort of life in the legal market from a really kind of what Practice areas we serve. So as you mentioned personal injury, we are about ready to Launched something in the workers comp space. I guess the next area for us would be something around 1st party property. Um, that’s a another underserved market. Um, and then from there, it will really be sort of at the discretion of our customers or perspective customers. I would imagine we will probably go. Deeper on those use cases before we go broader into other areas, but, you know, potentially. At some point, anytime there is an attorney representing an individual against a, another individual or a company that there may be some application for 1 or all of precedence products.

Bim Dave: Fantastic. Exciting stuff. I love the, uh, the, the negotiation piece that, that, that would be really interesting to see. So yeah, good.

Jim Andrews: We actually did a beta test on that, and it was extraordinarily interesting to see. And it also illuminated some of the gaps in the process today, and we’ve actually sort of proactively solve for that with our demands by ensuring that all of the medical bills are actually included, because there’s some very simple things that happen.

In the process that end up delaying it, you, you have not all of the medical bills, or we, we’ve seen the completely wrong medical bills attached. And so alerting the firm to say, you’re going to delay this a further 30 days. If you submit this demand in this state, go find the right bills and, and re upload them and we’ll redraft this demand.

So,

Bim Dave: Yeah, no, absolutely. That’s that’s, uh, excellent. Excellent. Good, good, good to hear. Sounds like there’s some exciting stuff coming down the pipe. So good, good to hear.

Jim Andrews: Yeah, never a dull moment around here. We have a, an excellent team of both from our engineering team, our product team and our data science team that, uh, are never wanting for for work. There’s always stuff for them to do and fortunate. Our CTO has actually had started and sold the company to Amazon and has been able to not only bring his expertise, but also bring over some of his former colleagues to. Yeah, I feel like we’ve been fortunate to have a very talented group of engineers, um, and data scientists and the product team.

Bim Dave: Yeah, no, it sounds like it. Excellent. So, um, I just want to move to some, some wrap up questions, if I may. The first being, um, if you could borrow Doctor Who’s time machine and go back to yourself at 18 years old, what advice would you give yourself?

Jim Andrews: Oh, man, um, by Amazon. Um, yeah, I, you know, I, I don’t live a life of a lot of regrets. I’ve been fortunate to have been given some opportunities, but fully taking advantage of them. And I think for anybody who’s. It was young and, you know, life is long and don’t sweat the small stuff. And I would say that, especially early in my career, not just at 18, but I would let stuff get to me.

I would be sensitive about, um, you know, making a typo in an email. And that obviously made me very diligent about proofreading things, but also learning to be able to sort of compartmentalize that and move on. And, um, You know, I think at the end of the day The best advice I ever got was from my dad who said, just, just be yourself, you know, and as long as you’re working hard and being who you are, that, you know, things are going to work out.

And obviously I having a career in as an entrepreneur and leading go to market efforts, you need to be an eternal optimist because I get told no, many, many more times than I get told yes, but it’s about stepping back into that next conversation. And really being passionate about what you’re doing and knowing that you’re driving value for your customers.

Bim Dave: Absolutely. Resilience is key.

Jim Andrews: Yes. especially as an entrepreneur, because everybody thinks your ideas is not a good one until it works. And then those same people are telling you how brilliant you are. And neither of those things is true. I know that I’m not brilliant, but I also know that our ideas aren’t, aren’t that bad either.

Bim Dave: Yeah. Absolutely. No, those are wise, wise words. Thank you for sharing that. So a little birdie tells me you’re a bit of a guitar player. What’s your go, what, what, what’s your go to, what’s your go to song in your spare time? What can you play?

Jim Andrews: What can I play? Well, my daughter loves the movie Cars. And so I learned, uh, uh, Life is a highway, you know, boom, boom, boom, boom. Um, I did a lot of diligently took up guitar over COVID. Um, and I actually have a friend who’s a real musician who’s trying to get me to sell him one of my guitars right now. But, uh, that’s not gonna happen. And, um, other than that, it’s just something I do to, you know, If some people meditate, it might be something I do to just take my mind off of everything else. And, uh, there was certainly that time, probably, like, 6 months into COVID, where my wife was in the same room as me. And she says, it sounds like you’re playing music now.

And I was like, well, that’s That’s refreshing, but, um, my, my real passion is not to sound cheesy, but is my family and really involved with my kids school and their sports and just, you know, trying to embrace the time I have as a father, uh, because. I’ve heard this a few weeks ago, but and not to, not to bring the podcast down here, but, uh, 80 to 90 percent of the time you spend with your kids is before they turn 18.

So, I’ve got an 8 year old and a 6 year old. So trying to take advantage of that time. Now. So I do a lot of Legos. I play some Barbie. I, um, an excellent hide and seek finder. So I, I can do it all.

Bim Dave: Fantastic. Yes. I also have a daughter who’s eight as well. Um, although she’s anti Barbie, so she does everything apart from, apart from that, um, but yes, very, um, very fun, fun time, um, to be spending, spending time at that age, especially, um, very, very rewarding. Um, and, and actually I also. Dabbled with the guitar as well, but I’ve got only one go to song that I can play, which is Knocking on Heaven’s Door by Bob Dylan, just because the chords are easy.

Thank you, Jim. Um, final, final question. Um, what’s the one question that I should have asked that I didn’t ask today?

Jim Andrews: um, that’s a that’s a good question. Um, I, nothing jumps out at me and we did a great job covering this. Um, maybe what where can they learn about precedent? What what conferences will we be at? You know, I gotta be shameless self promoter here. So.

We’re going to be at a tremendous amount of conferences throughout the rest of the year, specifically.

So, we’ll be at the Lita quest conference, trial lawyers, university, Cleo con, smart advocate, connect business of law, Morgan, connect, um, and you can always email me, Jim dot Andrews at precedent. com and, um, or visit our website at precedent. com. So, you know, I never missed an opportunity to promote the business.

Bim Dave: Fantastic. We’ve done a great job of it. Um, and by the way, great, um, great name. I don’t know how you managed to get precedent. com, but excellent, excellent name.

Jim Andrews: So as a side story, I wanted the company to be called emergence, which is the concept of, you know, the, the whole is greater than the sum of its parts. And my co founder, our CEO, Grant. Had was very set on this name, and he purchased a domain. It was not cheap. And, um, certainly, I, I will admit that I was wrong because, um, it’s especially with attorneys.

I don’t have to explain the name. It sounds pretty cool. And the fact that, like, you said that we own that domain, um, is pretty unique.

Bim Dave: Yeah, no, I love it. It’s good. It’s good. Stand, stand out, stand out, um, from a brand perspective. So well, well done on that.

Jim Andrews: Thank you.

Bim Dave: Jim, thank you very much for joining us today. It’s been really insightful. Um, and I’m sure our listeners will learn a lot from the conversation. So thank you once again.

Jim Andrews: Thank you, Bim. This was great. And maybe you and I can launch our own podcast. The Jim show. I think it rolls right off the tongue.

Bim Dave: I love it. I love it. Yes, we absolutely have to do that. Thank you, Jim.

Jim Andrews: Thank you so much. Take care.

Tags: AI & Insurance Industries